May 15, 2012 : For the seventh Energy Showcase, SDG&E wanted to include social media to the event. Josh Thompson, in charge of the marketing, tells us why he installed a TweetWall.
What is the Annual Energy Showcase about?
Learn about energy efficiency and demand response programs, sustainability, and new technologies that will help your business save time, energy, and money. Features 75 local, national, and international exhibitors who can demonstrate new technologies that will help businesses bottom line. We also offer eight educational seminars on energy-saving topics. And a Clean Transportation display of plug-in electric and oversized commercial vehicles, and much more.
What is your job?
I help market energy efficiency and demand response programs to small- and medium-sized businesses.
What was the goal of the TweetWall?
The TweetWall was a new way to connect with our customers, create buzz, and most importantly create awareness of our event.
Do you think TweetWalls might be usefull in your field?
Absolutely, in marketing it's important to try new and unique things to catch customers attention.
What did you think of our service?
Fantastic! Jeremy and Anne-Laure were so helpful, and despite being on different continents they always made time to answer any questions I had.